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Analyst, Marketing Analytics and Strategy (Bangkok Based, relocation provided)

2 weeks, 3 days ago
Thailand
Full-time
Entry Level
Data Analyst
Data Science and Analytics
Digital Marketing Instagram API Machine Learning Pandas Python R SQL SQL Server Statistics Tableau
Apply Now
Agoda

Agoda

Agoda is an online travel agency that specializes in providing a vast selection of accommodation options worldwide, ensuring customers access to competitive pricing and a user-friendly booking experience.

Consumer Services
10K-50K
Founded 2005
View All Jobs 36

Description

  • Experiment with text ads, bidding, and campaign structures across search engines including Google, Bing, Baidu, and Naver.
  • Adapt campaigns to new product features and roll out changes based on successful test results.
  • Test, analyze, and optimize display campaigns across platforms such as Facebook, Twitter, and Instagram.
  • Analyze data generated by marketing experiments to identify optimization opportunities.
  • Develop models to support marketing optimization and performance improvement.
  • Build dashboards for account managers to track and interpret campaign performance.

Requirements

  • Bachelor’s degree or higher from a top university in a quantitative subject such as computer science, mathematics, engineering, or science.
  • Ability to communicate fluently in English.
  • Strong numerical reasoning skills.
  • Proficiency in Excel.
  • Intellectual curiosity.
  • Exposure to one or more data analysis packages or databases such as SAS, R, SPSS, Python, VBA, or SQL is preferred.
  • Experience in digital marketing is preferred.
  • Academic research experience is preferred.

Interested in this position?

Apply directly on the company website

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